International Electronic & Home Appliances Fair (IEHAF).
It is thought and composed to be an Electronic & world class Brands gathering event that will bring under one roof, thousands of the biggest innovative and high-end quality electronics and home appliances, manufacturers, dealers, suppliers, businessmen looking for potential investment opportunities and consumers, all at the  IEHAF first debut. As suppliers are on one hand looking to tap ever growing Saudi Arabia’s consumer electronics market and on the other hand end-consumers will experience the latest cutting-edge of the must-have essential appliances and households that ensure safety, comfort, and luxury which smart homes is all about.


1- Launched to be a strategic marketing platform for International brands from around the globe.
2- Outstanding opportunity for all international brands thru which they can directly engage with their targeted audiences
3- Communicate corporate strategic messages and preserve their image
4- Explores market trends and demands
5- Conduct specialized and public product sampling
6- Conduct market & end consumers’ surveys
7- Analyze & evaluate competition
8- Get cost-effective marketing exposure and branding to your target audience
9- Multiply your business opportunities and develop B2B, B2C, and M2M relationships.
10- Position and profile yourself as an industry leader
11- First and Only Electronics and Electrical Home Appliances Exhibition in Saudi Arabia to satisfy the tech-savvy local population
12- Access the most diverse and high-to-mid net worth local consumers under one roof
13- Expand business to new untapped markets and increase business reach and volume
14- An excellent platform for launching new products
15- Cross & upselling platform
16- Buyers await this shopping bonanza for exclusive deals and bundled offers which will be exclusively available in the exhibition.
17- Better know competing services providers, manufacturers, and suppliers


• Home & Entertainment Electronics
• Smart Home “Control Devices”
• Audio Entertainment “HiFi—Loudspeakers and high-performance Audio”, Professional Media Suppliers
• Cooling and Heating Systems
• Imaging, Photo, Video, MP3, Computing, Memory solution
• TV ’s, Refrigerators, Washing Machines, Vacuum Cleaners, Microwaves, Coffee Makers
• Cleanser and Hygiene equipment
• IP – Net Solutions – Navigation – Aerials – View Cams Systems – Alarm Systems
• Home Appliances (Large household appliances, small electric domestic appliances,
built-in kitchen units, electric domestic heating systems)